Floro
Floro Video · Advertising partnerships

Video advertising, with room for a deeper partnership.

Choose standard campaigns built around qualifying video views, or explore a Preferred Advertising Partnership with priority placement and a proposed annual commitment.

Discuss an advertising partnership
Option 1 · Standard advertising

Start with a campaign.

Standard advertisers purchase qualifying views at Floro’s standard rate. Campaigns can run across livestreams, on-demand video, and short-form Clips.

Pay per qualifying view

Flexible campaign buying

Set campaign goals and agree the rate and delivery details with Floro. Standard campaigns do not receive Priority Ad access.

  • Preroll and postroll on eligible livestreams
  • Preroll and postroll on eligible on-demand videos
  • Clip placement at the proposed cadence of one ad per five Clips
Campaign controls

Fit the message to the audience

Use available campaign tools to align a message with approved content and viewers.

  • Skippable video ads with customizable Learn More links
  • Multiple video creatives within one campaign
  • Targeting options for geography, age, gender, language, categories, channels, videos, devices, and schedules
  • Frequency controls and campaign reporting

Placement eligibility, campaign availability, targeting, frequency limits, category rules, and final rates are subject to the campaign agreement and service operating status.

Option 2 · Preferred Advertising Partnership

Get priority access through an annual partnership.

A limited tier for companies that want a longer-term relationship with Floro and priority when eligible partner ads are considered.

What priority means

Preferred access, subject to delivery conditions.

Eligible partner campaigns are considered before standard campaigns, subject to viewer eligibility, targeting, frequency restrictions, and available inventory.

  • Up to ten partner positions share the Priority tier
  • Priority does not guarantee every eligible impression or a specific audience volume
  • The same creative is capped to reduce repeated exposure within a two-hour video-session window
  • Rotation, permitted categories, and delivery terms are set in the agreement

The $40,000 fee, partner cap, five-year framework, and benefits shown here are proposed terms and remain subject to a signed agreement.

Across the viewing experience

Ad formats built into Floro Video.

LivestreamsPreroll and postroll
On-demand videoPreroll and postroll
Short-form ClipsProposed cadence: one ad per five Clips
Creator revenue-sharing model

Partner advertising can help fund creator programming.

Under the proposed Preferred Partnership model, qualifying views draw from a designated net advertising pool as campaigns are delivered.

How the proposed pool works: Applicable sales commission is deducted first. The remaining net partnership advertising pool is split 80/20 and drawn down as qualifying views occur until the allocated pool is consumed. Creator payout eligibility and terms are governed by creator participation agreements. Unlimited eligible Priority Ad access is a partner benefit; it does not mean unlimited creator payouts.
First partner · Relaunch conversation

Help bring Floro Video back online.

Talk with us about your campaign goals, brand fit, and whether standard advertising or the Preferred Partnership is right for your team. The first committed advertising partner triggers Floro Video’s reactivation.

Contact the Floro team

Status and terms: Floro Video’s platform and advertising system are built, but the service is currently turned off. This page describes existing campaign capabilities and proposed partnership terms; it does not claim active delivery, current audience reach, guaranteed impressions, campaign results, or a committed relaunch date. Final terms, eligible inventory, and campaign start are confirmed in writing.